5 Reasons Your Product Photos Aren't Working

And how to fix every single one with your phone today.

Your visuals are the first thing a potential customer sees, before they read a word you've written.

After 17 years behind a professional lens, I've narrowed it down to five specific things that make the biggest difference to product photos, and exactly how to fix every single one today using nothing but the phone already in your hand. Strong visuals aren't about gear. They never were. And if you're using AI to create images for your business, these foundations matter there just as much.